Crocs wanted to leverage athlete influencer marketing to emphasize the universality of their footwear. With Icon Source, they quickly found five athletes who fit their campaigns in a pool of over 400,000.
7.6M
IMPRESSIONS
369K
ENGAGEMENTS
CASE STUDIES
The Players’ Lounge
The Players’ Lounge came to Icon Source looking for a way to dominate the NFT space using icon athletes. Through Icon Source, they were able to forge 100 athlete partnerships across multiple schools, multiple states, and multiple sports.
100+
ATHLETES
10
COLLEGES
CASE STUDIES
Boost Mobile
The day college NIL deals became legal, Boost Mobile became the first company to partner with college athletes. That iconic partnership? It all happened through Icon Source.
1st
COLLEGE NIL DEAL IN HISTORY
5+
NEWS OUTLETS COVERAGE
CASE STUDIES
The JBoy Show
The #1 SEC sports podcast wanted to feature athletes on their podcast weekly. They used Icon Source to find and contact athletes perfect for boosting viewership on their shows.
7
ATHLETES
+
STREAMS
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