We’re On a Mission to Change the Game of Athletic Endorsements
about us
We are Former Sports Players and Lifelong Fans
And our overarching mission reflects how much we care about sports and the people involved in them. We strive to bring a human element to brand partnerships in order to create something more meaningful.
Our company was founded in 2019 by Sports Marketing professional Chase Garrett. We are proud to be a Denver-based company connecting brands of all sizes with professional athletes looking for marketing and endorsement opportunities.
Connection
Empowerment
Innovation
Inclusivity
Our Milestones
Oct 2018
Icon Source founded for pro athletes, agents, and brands
Sept 2019
Launched web app for pro athletes
July 2020
NIL platform development
July 2021
NIL launched & first deal made between Cavinder Twins and Boost Mobile in Times Square
March 2022
Icon Suite launched for universities for full NIL compliance
Catch Us in the News
July 3, 2021
Former Georgia punter Drew Butler leading the way in NIL deals at Icon Source
Butler was confident in the fact that this change and his work at Icon Source was equitable for all student-athletes, adding that unique opportunities will present themselves to each and every athlete.
Colorado Company Icon Source Hopes To Be Leading Authority To Connect Student-Athletes With Brands
Garrett has experience with action sports and set up Icon Source in Denver a few years ago as a way to connect professional athletes with brands looking to hire promoters. The company is simply adding student-athletes to the platform.
NIL debuts amid a flurry of activity as college athletes embark on historic day
"I’m so excited for these student-athletes,” said Drew Butler, who was an All-American punter at Georgia but now is vice president of Icon Source, a digital company that works with connecting athletes with brands and companies. “That’s the most important thing and it’s long overdue. It just goes to show that 2021 is the year of the college athlete."
