Hey, this is Drew Butler, Executive Vice President of Icon Source. We're almost one year into the NIL era. And man, we have learned a lot. First things first, we have learned that the NIL ecosystem is extremely fragmented and that's due to a few different reasons. Let's break 'em down. Companies are still trying to sell universities their software services, which oftentimes the student-athletes aren't even using. Second, brands don't know where or how to access student-athletes. If the student-athletes do get a deal, oftentimes they're not even disclosing it as the schools want. It's being reported that less than 15% of all NIL deal activity is not being disclosed per university requirements. Recruiting has become such a part of the NIL era. And the worst part is all that information being used in recruiting can hardly be verified.
I'm here to present the Icon Suite powered by Icon Source. The Icon Suite is an NIL software platform that is 100% free to universities and their student-athletes. First, the Icon Suite will provide every single university a free branded gateway, a marketplace in which brands can connect with your student- athletes to facilitate endorsement deals. This will keep a true arm's length away for universities and student-athletes when providing opportunities. Second, when a student-athlete gets an opportunity, Icon Source provides full automatic and manual disclosures so that all activity can be done in one place. And third, and maybe most importantly, the Icon Suite includes a compliance and administrative login that will allow you at the university to have full access and ultra transparency to all activity, analytical data, and metrics so that you can know exactly what's going on within the Icon Suite and your student- athletes. And the best part, again, it is 100% free to the universities and your student-athletes. That's right. No cost, no commitment, and no contract. This is NIL 2.0. Welcome to the Icon Suite powered by Icon Source.
Free university branded exchange for local and national brands
State of the art compliance login to oversee deal flow and rapid metrics and analytics
Icon Source’s sales team educates brands on the rules associated with working with a school and their athletes
Greater visibility of your school’s NIL landscape →
Ability to monitor state and NCAA NIL compliance →
More profitable athletic departments →
Better analytics and tracking →
Icon Source has been forging meaningful connections between brands and athletes since 2019. From college to the pros—brands, athletes, and their agents trust us as the leading marketplace for athletic endorsements.
Icon Suite was created to give school compliance officers and athletic departments the oversight they need to ensure athletes are engaging in legal and fair endorsement deals. Monitor compliance, save money for athletic departments, and easily report NIL deals by sport in a single, free platform. Athletes have enough to worry about on the field. Our platform lets them focus on what’s important—playing—while ADs and compliance officers have an extra layer of protection to ensure they avoid NIL violations.
Still have questions? Reach out to us: firstname.lastname@example.org